IT’S CHRISTMAS – as everyone keeps telling me, whether it be my colleagues, the radio or market full of people just outside our offices. Let us not forget that the Christmas adverts have arrived and the battle of the brands that occurs every December has begun. The Christmas ads seem to start earlier each year and signal to begin your shopping or risk rush buying your presents on Christmas eve at the nearest garage .
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Will GDPR assist the revival of direct mail? By now you are probably sick of hearing about the new General Data Protection Regulation (GDPR) which came into effect on May 25th, 2018 – but how will reigning in the use of personal data impact the way we can directly market to consumers? GDPR sets out to unify data protection laws across Europe and give individuals better control of their personal data, as well as imposing
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M ental MoF? Yes we can be considered a bit crazy at times, but actually I’m talking about mental health – our mental health, your mental health, everyone’s mental health. Sometimes it can be considered a bit of a taboo subject, but actually mental health awareness is sooooo important and it’s something that our lovely MD has acted upon by launching a ‘Ministry of Fish Mental Health Awareness Programme’… but that’s a bit of a
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The transition from university to full-time work Whilst studying at University you can slip into some strange habits - eating cheese toasties at 2am, pulling an all-nighter in the library, napping at all times of the day and believing its perfectly acceptable to pop to the corner shop in your pyjamas. But before you know it, the three years of discovering your independence are over and relief washes over you that the gruelling dissertation that haunted
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