HIPPO, the company behind the HIPPOBAG, were looking to show off the strength of their bags -by lifting a car within one! They asked us to create a short film that they could use on their social media channels to show off this feat! To really engage the viewer, we produced a script that injected a little humour into the video. This proved to be such a success, that we were tasked with creating a second video, featuring the same character, the following year.