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Mirror Mirror on the wall, do 'likes' maketh us the fairest of them all? Without getting too 'Carly Simon' on you, if you're vain when it comes to your social media metrics then this blog IS about you. Vanity metrics refers to data, such as social media followers, likes or subscribers. What's that I hear you cry? Isn't an audience that follows, likes and subscribes to your content a good thing? Well, it's not terrible

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